2020 Sales and Marketing Goals
Our sales and marketing goals are specific, measurable, aspirational, realistic, and time-bound metric that drives every marketing effort.
Individual Sales and Business Goals
For 2020, here are INDIVIDUAL objectives and goals
- Drive more sales > 2M per Salesperson for 2020
- Grow brand awareness > Send 1000 emails and make 500 social media posts for 2020
- Expand market share > Grow share to 10% of Intranet market
- Develop stronger relationships with stakeholders > Develop Trusted Advisor relationships with minimum of 4 CXO’s
- Enter new markets or territories > Sell into three different regions in the US and/or 2 different countries outside the US
- Reach new audiences or demographics > Sell across different industries for 2020
- Increase profits > Sell at minimum 35% Gross Margin
Team Marketing Goals
Marketing TEAM goals:
- Increase website traffic.
- Gain more social media followers.
- Grow an email list.
- Improve conversion rates.
- Get more website or social media engagement.
Simple Intranet – Marketing Plan 2020